History Lesson: Successful designers that started small. Part 1

Fashion Industry is one of the fastest paced and alluring industry nowadays. There are several careers and ways to break into the industry.

Launching a new brand might feel overwhelming for a brand new designer, but it is important to remember that Rome was not built in a day, and that a lot of today’s most important fashion designers started just with an item and expanded their Company once they had a well known name.


Ralph Lauren

He started in 1967 designing and selling men’s neckties with a wider cut to large department stores including Bloomingdale’s, under the name “Polo”. Eventually, he expanded to a full menswear line and in 1970 he launched a collection of women’s suits tailored in a classic men’s style.

Ralph Lauren today offers almost everything: a luxury clothing line, a home-furnishing collection, fragrances and clothing for men, women and children in hundreds of international stores.


Kate Spade

Kate Brosnahan Spade set out to design the perfect hand bag in 1993, after being and editor at Mademoiselle. Her line was fresh, colorful, and had perfect shapes.  In 2007, it broaden to Kate Spade & Company launching clothing, jewerly, bedding, legwear and fragrances.

Today it is a Global Lifestyle brand inspiring through its colorful and passionate products.


Calvin Klein

He founded Calvin Klein Limited in 1968 with 10,000 dolars. Although it started with youthful and understated coats and dresses part of the company success was becuase of its famous iconic jeans.

Scarves, shoes, sunglasses, fragrances, sheets, shirts and underwear are just some of the products the Company offers nowadays.


Juicy Couture

Founded in 1994 by Gela Nash-Taylor and Pamela Skaits-Levy, two friends aiming to design casual and athletic quality clothing at an affordable price. The velour embroidered tracksuit soon became its trademark.

Through the 90’s and early 00’s the founders focused on building the brand, in 2003 it was purchased by Liz Claiborne. Today Juicy Couture is a glamorous, irreverent and fun brand with over 200 stores in 60 different countries offering handbags, shoes, jewerly, accesories and clothing for kids, babies and women.


Vera Wang

“You don’t alter a Vera to fit you, you alter yourself to fit Vera”

Borned in New York City, designed her own wedding dress and started by opening a bridal boutique in the Carlyle Hotel. She was a fashion editor at Vogue for 15 years and then became design director for Ralph Lauren.

Her Bridal House initially offered couture gowns by famous designers, after a few years Wang adventured as fashion designer and launched a signature collection of sophisticated bridal wear. Wang has ventured into every aspect of fashion industry, from home dècor, eyewear, fragrances, mattreses, china and a ready-to-wear collection.


Salvatore Ferragamo

Salvatore Ferragamo discover his passion for shoes at the age of 9, after studying in Naples he started a small shoe store in his parent’s house. He moved to United States for 13 years and returned to Italy in 1927 where he designed shoes for the wealthiest and most influential women of his time.

Today Salvatore Ferragamo is a Luxury International Brand that offers accessories, shoes, belts, eyewear, fragrances and ready-to-wear clothing among other products, for men, women and children.